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Whole life insurance

Whole life insurance — protection for life

Permanent coverage with guaranteed premiums and a cash value that grows over time. Often used for estate planning and leaving a legacy.

Whole life insurance
Who it’s for

Is this right for you?

  • People who want lifelong protection
  • Families planning to leave a legacy
  • Business owners planning for estate taxes
How it works
  1. Permanent coverCoverage that lasts your whole life.
  2. Guaranteed premiumsKnow your cost from day one.
  3. Growing valueCash value builds over time and can be accessed.
Key features

What you get

  • Coverage for your whole life
  • Guaranteed premiums
  • Cash value you can access
  • Participating policies may earn dividends (not guaranteed)
Get started

Talk to an advisor

Tell us a little about what you need. A licensed advisor will compare options from several insurers and call you back — there is no cost for advice.

  • Free, no-obligation quote
  • Options from several insurers
  • Clear explanation of benefits and exclusions

Prefer to talk now? Call 604-750-4848

Request a quote

An advisor will call you with options — usually the same business day.

Questions

Frequently asked questions

Why choose whole life over term?
If you want lifelong protection — for example, to cover final expenses or estate taxes, or to leave a legacy — whole life is designed for that. It costs more than term for the same amount of coverage.
Can I borrow against the cash value?
Many whole life policies allow policy loans or collateral assignments. There are costs and risks — we’ll explain them before you decide.